Understanding Floral Design—What Affects Price, Longevity, and More

When you order flowers from Bloom Culture, it’s not just about choosing a pretty arrangement—it’s about understanding what goes into the design, what affects the price, and how you can make your florals last longer. Here’s a breakdown of what to expect when it comes to pricing, flower longevity, and care.

Why Do Some Flowers Cost More Than Others?
The price of flowers can vary for several reasons, and understanding these factors will help you make more informed choices:

  • Seasonality: Flowers that are in season tend to be more affordable. For example, sunflowers and wildflowers are popular in summer, while chrysanthemums and gerbera daisies shine in the fall. Flowers like roses, peonies, and orchids, which require more care or are less seasonal, often cost more, especially in winter or early spring.

  • Flower Type: More delicate or intricate flowers like peonies or ranunculus may be more expensive due to the care needed during growing and harvesting. On the other hand, flowers like lilies, tulips, and roses are generally more affordable since they’re widely available and easier to cultivate.

  • Imported vs. Local: With Calgary’s shorter growing season, many florists turn to warmer climates for year-round flowers. Locally sourced flowers are often a bit pricier but offer better freshness and sustainability, especially in the spring and summer months.

How Long Will My Florals Last?
The longevity of your flowers depends on the type of bloom, where they were sourced from, and how they’re cared for. Here’s a quick guide to common flowers and their typical lifespan:

  • Long-Lasting Flowers: Hardy blooms like chrysanthemums, gerbera daisies, and carnations can last up to 10-14 days with proper care.

  • Moderately Lasting Flowers: Lilies, tulips, and roses typically last about 5-7 days, depending on care.

  • Delicate Flowers: Peonies, ranunculus, and orchids are beautiful but more delicate, lasting about 4-7 days with good care.

Tips for Making Your Florals Last Longer

  • Trim the Stems: Cut the stems at a 45-degree angle when you first receive your flowers to help them absorb water more efficiently.

  • Change the Water Regularly: Keep the water in your vase clean by changing it every two days to prevent bacteria buildup.

  • Keep Them Cool: Place your flowers in a cool spot, away from direct sunlight and drafts. Heat can shorten their lifespan.

  • Remove Wilting Flowers: As flowers begin to wilt, remove them from the arrangement. This helps the remaining flowers last longer.

Want to Learn More?
Interested in learning how to design your own floral arrangements or care for your flowers? Join one of our upcoming workshops! We’ll teach you hands-on skills for floral design and care, helping you create beautiful arrangements for any occasion.